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Global Media Congress 2024: Shaping the Future of MediaBlog

Global Media Congress 2024: Shaping the Future of Media

As the media industry evolves at an unprecedented pace, the Global Media Congress serves as a vital platform for collaboration,…
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Sonic Branding For Your Business: New Year, New SoundBlog

Sonic Branding For Your Business: New Year, New Sound

Sonic Branding For Your Business: New Year, New Sound The new year is a time of transformation and renewal. For…
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Your Bazaar’s Little Christmas Ditty!Case Studies

Your Bazaar’s Little Christmas Ditty!

A puppy isn't just for Christmas and your brands marketing efforts shouldnt be either!
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ADGM Sonic Identity: Path To ForwardCase Studies

ADGM Sonic Identity: Path To Forward

ADGM’s Path to Forward: How Sonic Branding Enhances a Dynamic Vision In celebration of its ninth anniversary, Abu Dhabi Global…
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New Murabba Music: Riyadh’s New Downtown for Modern LivingCase Studies

New Murabba Music: Riyadh’s New Downtown for Modern Living

We are thrilled to share our collaboration with Squint/Opera on the remarkable New Murabba project. As part of this venture,…
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Dubai Aiports Sonic IdentityCase Studies

Dubai Aiports Sonic Identity

Crafting the Sound of Unity: The Journey Behind 'Heartbeat of Unity' for Dubai Airports When Dubai Airports approached us for…
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Your Bazaar! A New Sonic in Town!Case Studies

Your Bazaar! A New Sonic in Town!

In today's fast-paced digital marketplace, standing out is more crucial than ever. This is particularly true for "Your Bazaar," a…
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Original Music in Wellness: Crafting Soundscapes for HealingBlog

Original Music in Wellness: Crafting Soundscapes for Healing

The Power of Sound in Wellness In today’s busy world, wellness has become a priority. Many people now look for…
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Voice-Overs In Branding: Getting The Message AcrossBlog

Voice-Overs In Branding: Getting The Message Across

In today’s crowded market, brands need more than visuals to stand out. Voice-overs offer a powerful way to communicate a…
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Sonic Branding for Streaming Services: The Sound of EntertainmentNews

Sonic Branding for Streaming Services: The Sound of Entertainment

In the competitive world of streaming services, standing out from the crowd is essential. While visual elements such as logos…
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Original Music for Firework Displays: A Sonic SpectacularBlog

Original Music for Firework Displays: A Sonic Spectacular

Original Music for Firework Displays: A Sonic Spectacular Fireworks have always been a powerful symbol of celebration. However, combining these…
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A Month In: Joining WithFeeling and the Journey AheadNews

A Month In: Joining WithFeeling and the Journey Ahead

A Month In: Joining WithFeeling and the Journey Ahead With the warm welcome and enthusiasm I’ve received from friends, past…
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Crafting the Sound of Discovery for Visit TerraCase Studies

Crafting the Sound of Discovery for Visit Terra

We created the original music and sound design for this beautiful film for Visit Terra at Expo City Dubai. Listen…
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Saudi Vision 2030, Saudi National Day!NewsCase Studies

Saudi Vision 2030, Saudi National Day!

Under the leadership of King Salman bin Abdulaziz Al Saud and Crown Prince Mohammed bin Salman, Saudi Arabia launched Vision…
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National Development Fund celebrates Saudi National DayCase Studies

National Development Fund celebrates Saudi National Day

"Living a reality that once was just a dream" The National Development Fund (NDF) celebrates Saudi National Day, marking a…
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Keith Gillespie joins WithFeeling as Head of Sonic BrandingNews

Keith Gillespie joins WithFeeling as Head of Sonic Branding

Introducing Keith Gillespie: A New Member of the WithFeeling Family We are thrilled to welcome Keith Gillespie, an award-winning sonic…
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Prepay Power Take Back ControlCase Studies

Prepay Power Take Back Control

We recently had the pleasure of collaborating again with our friends What's Possible Group, a creative agency based in London,…
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Sonic Branding For Podcasts: The Voice of SuccessNews

Sonic Branding For Podcasts: The Voice of Success

In today's digital landscape, podcasts have become a prominent platform for storytelling, education, and brand communication. With thousands of podcasts…
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Original Music for Corporate Events: The Sound of SuccessNews

Original Music for Corporate Events: The Sound of Success

Original Music for Corporate Events: The Sound of Success In today's competitive corporate world, every detail counts when creating a…
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Sonic Branding For Online Shopping: Clicks and TonesCase Studies

Sonic Branding For Online Shopping: Clicks and Tones

In the competitive world of e-commerce, creating a memorable user experience is crucial for retaining customers and driving sales. As…
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Sonic Branding in Conferences: The Sound of Knowledge SharingNews

Sonic Branding in Conferences: The Sound of Knowledge Sharing

In today’s world of professional gatherings, where ideas and innovations converge, sound plays a crucial but often overlooked role. Sonic…
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Pre-Show Music: The Key to Enhancing Every PerformanceNews

Pre-Show Music: The Key to Enhancing Every Performance

Pre-Show Music: The Key to Enhancing Every Performance When you attend a live performance, the experience starts long before the…
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Saudi Arabian Music: A Fusion of Tradition and ModernityNews

Saudi Arabian Music: A Fusion of Tradition and Modernity

Saudi Arabian Music Saudi Arabia is renowned for its rich cultural tapestry and varied traditions, with music playing a vital…
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Saudi Arabia’s Regional Music: Exploring the Rich SoundscapesNews

Saudi Arabia’s Regional Music: Exploring the Rich Soundscapes

Saudi Arabia's Regional Music: Exploring the Rich Soundscapes Saudi Arabia, a land of diverse landscapes and cultures, is also home…
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Original Music for Product Launches: The Sound of InnovationNews

Original Music for Product Launches: The Sound of Innovation

Introduction In the dynamic world of product launches, making a memorable impression is everything. One of the most effective ways…
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Sonic Branding in Financial Services: The Sound of TrustNews

Sonic Branding in Financial Services: The Sound of Trust

Sonic Branding in Financial Services: The Sound of Trust In the competitive financial services sector, establishing trust and differentiation is…
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Sound Design for SIRO One Za’abeel TVCCase Studies

Sound Design for SIRO One Za’abeel TVC

Project Overview Client: SIROCampaign: Discover SIRO One Za'abeelObjective: Promote Dubai's ultimate active lifestyle hotel through an engaging TVC, highlighting its…
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Sonic Branding for Award Ceremonies: The Sound of AchievementNews

Sonic Branding for Award Ceremonies: The Sound of Achievement

In the world of glitz and glamour, award ceremonies stand out as pinnacle events that celebrate excellence across various fields.…
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Using Music in Business Advertisements on Instagram: A Comprehensive GuideNews

Using Music in Business Advertisements on Instagram: A Comprehensive Guide

In the ever-evolving landscape of digital content creation, music is a powerful tool that enhances storytelling and engages audiences. However,…
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Sonic Branding Agency in DubaiBlog

Sonic Branding Agency in Dubai

Sonic Branding Agency in Dubai As the demand for distinctive and memorable brand identities grows, sonic branding has emerged as…
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The Definitive Guide to Sonic BrandingBlog

The Definitive Guide to Sonic Branding

We collected a range of questions that people are asking about sonic branding. In this Definitive Guide to Sonic Branding,…
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The Top 10 Euros Theme SongsBlog

The Top 10 Euros Theme Songs

WithFeeling got together and thought about the top theme songs from the Euros. The official song for UEFA EURO 2024,…
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20 Top Tips for Sonic Branding That Captures Gen Z’s AttentionBlog

20 Top Tips for Sonic Branding That Captures Gen Z’s Attention

In today's fast-paced digital world, capturing Gen Z's attention requires more than just visual appeal. With their unique preferences and…
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Capital Market Summit 2024Case Studies

Capital Market Summit 2024

Brief and Concept of the Capital Market Summit The Capital Market Summit 2024 was a premier event focused on the…
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Galadari Inspiring PioneersCase Studies

Galadari Inspiring Pioneers

Celebrating a New Era with Galadari Brothers and WithFeeling Galadari Brothers has always pioneered growth, growing brands, divisions, and communities.…
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IsDB Golden Jubilee Symphony: A Global Ode to UnityCase Studies

IsDB Golden Jubilee Symphony: A Global Ode to Unity

We recently commemorated the 50th anniversary of the IsDB with a special symphony, creatively designed by WithFeeling. This 10-minute masterpiece…
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The Power of Music Strategy in BrandingBlog

The Power of Music Strategy in Branding

In the digital era, the significance of sonic branding in carving out a brand's unique identity is undeniable. With advancements…
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Introducing ShredIt ME’s Sonic Identity! Case Studies

Introducing ShredIt ME’s Sonic Identity! 

Sonic branding isn't just for fast food restaurants, airlines, or streaming services; it can benefit any business that values identity…
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Sonic Branding Effectiveness: Transforming Brand Identities through SoundBlog

Sonic Branding Effectiveness: Transforming Brand Identities through Sound

Introduction In today’s highly competitive market, the effectiveness of sonic branding cannot be overstated. This innovative marketing strategy uses unique…
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Sound and Beauty for Ramadan 2024News

Sound and Beauty for Ramadan 2024

Original Music and Sound Design for Sephora. Sephora Ramadan 2024. This Ramadan, Sephora Middle East launched the #InspiredByBeauty campaign, a…
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Harmonising Dubai: The Future of Musical Metro StopsBlog

Harmonising Dubai: The Future of Musical Metro Stops

Have you ever thought about the role music plays in our daily commutes? A recent trip to Tokyo unveiled a…
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Production of Audio Guides: Crafting Immersive JourneysBlog

Production of Audio Guides: Crafting Immersive Journeys

Introduction: In the realm of museums, galleries, historical sites, and beyond, audio guides serve as a bridge between the exhibit…
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Sonic Branding in Urban Parks: Harmonising Nature and CityscapesBlog

Sonic Branding in Urban Parks: Harmonising Nature and Cityscapes

The Symphony of Urban Nature Imagine walking into a city park and being enveloped in a soundscape that transports you…
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Sonic Branding for Travel Agencies: Crafting the Sound of AdventureBlog

Sonic Branding for Travel Agencies: Crafting the Sound of Adventure

Introduction Imagine stepping into a travel agency and being greeted not just by vibrant images of exotic destinations but by…
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Play Out the Old, Play in the New!News

Play Out the Old, Play in the New!

Set Your Sonic Strategy for 2024 As we launch into January, what are your plans? It's a moment for all…
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Sonic Branding for Pet Care Brands: A New Leash on LifeBlog

Sonic Branding for Pet Care Brands: A New Leash on Life

The Symphony of Brand Identity Imagine walking into a pet store and being greeted by a melody that instantly reminds…
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Sonic Branding for Public Transport: The Sound of the CommuteBlog

Sonic Branding for Public Transport: The Sound of the Commute

Introduction Imagine stepping onto a train or bus and being greeted not just by the familiar sounds of the commute…
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Sonic Branding for Startups: Making a Lasting First ImpressionBlog

Sonic Branding for Startups: Making a Lasting First Impression

Introduction In the fast-paced world of startups, establishing a unique brand identity is crucial. Sonic branding for startups isn't just…
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A Christmas WithFeeling!Blog

A Christmas WithFeeling!

As 2023 winds down, its day #564, we at WithFeeling want to send a big thank you your way. Your…
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Musical Theme for the 12th HIPA EventCase Studies

Musical Theme for the 12th HIPA Event

Composing the Musical Theme for the 12th HIPA Event at Dubai Opera House
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Reimagining a Classic: ‘Destination Imagination’ at TwoFour54 StudiosCase Studies

Reimagining a Classic: ‘Destination Imagination’ at TwoFour54 Studios

Orchestral Innovation Meets Iconic Melody At WithFeeling, our recent venture, 'Destination Imagination,' presented us with an exhilarating challenge: to reimagine…
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The Intriguing Psychology of Sonic BrandingBlog

The Intriguing Psychology of Sonic Branding

Introduction: The Power of Sound in Branding Imagine walking through an airport and hearing a familiar melody. Instantly, you're reminded…
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Sonic Branding in Sports: The Sound of VictoryBlog

Sonic Branding in Sports: The Sound of Victory

The Symphony of the Stands: Why Every Cheer Counts Imagine the roar of a crowd as a football sails through…
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Sonic Branding for E-commerce: Clicks, Sounds, and SalesBlog

Sonic Branding for E-commerce: Clicks, Sounds, and Sales

Introduction In the digital age, e-commerce platforms are in a constant battle to capture and retain consumer attention. Amidst the…
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Sonic Branding for Airlines: Elevating the Customer JourneyBlog

Sonic Branding for Airlines: Elevating the Customer Journey

Introduction Picture this: you board a flight and are greeted by a harmonious tune that immediately sets a positive tone…
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The Impact of Sonic Branding by WithFeelingBlog

The Impact of Sonic Branding by WithFeeling

The Impact of Sonic Branding by WithFeeling is a topic that has garnered much attention in the marketing world. This…
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Sephora Squad Season 4 MixingCase Studies

Sephora Squad Season 4 Mixing

About Sephora Squad Sephora Squad is a unique beauty-influencer programme that brings together disruptive content creators and beauty enthusiasts. It's…
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Unlocking the power of sound in brandingBlog

Unlocking the power of sound in branding

Introduction Unlocking the power of sound in branding has never been more crucial. In an age where brands are striving…
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My Film in New DelhiStaff Echoes

My Film in New Delhi

I recently learned of one of our clients' acoustic experts visiting New Delhi. This brought back so many great memories…
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Expo 2020 Dubai Medal: A Milestone in My CareerStaff Echoes

Expo 2020 Dubai Medal: A Milestone in My Career

The Expo 2020 Dubai Medal recognises those who have shown exceptional initiative. The initiative is more than just taking the…
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Ludovico Einaudi – Taranta Project 2015Staff Echoes

Ludovico Einaudi – Taranta Project 2015

The Mystical Journey of Ludovico Einaudi's "Taranta Project": A Personal Reflection Ponderosa Music & Art 1 Introductio ad regnum Tarantulae…
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Brand Experience through Sound: A Comprehensive Guide by WithFeelingBlog

Brand Experience through Sound: A Comprehensive Guide by WithFeeling

Brand Experience through Sound: Unlocking the Power of Sonic Branding with WithFeeling Introduction In a crowded marketplace, establishing a unique…
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Emirati Women’s DayBlog

Emirati Women’s Day

To all our Emirati friends at WithFeeling, As the UAE marks Emirati Women's Day today, the 28th of August 2023,…
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Introducing Yuno Energy’s sonic identity.Case Studies

Introducing Yuno Energy’s sonic identity.

Yuno Energy We're excited to share our recent sonic branding venture titled "Future Charged" for Yuno Energy, the shining beacon…
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The Bob Song II (2023)Staff Echoes

The Bob Song II (2023)

The Bob Song II (2023) Putting together 'The Bob Song' in 2013 was a fun and easy way to celebrate…
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Emarat & EmCan Sonic IdentityCase Studies

Emarat & EmCan Sonic Identity

We’re honoured to have crafted the Sonic Identity for Emarat & loyalty programme EmCan a brand that has fuelled the…
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Michelle Meyrick Joins The Band!News

Michelle Meyrick Joins The Band!

Michelle Meyrick Joins WithFeeling as an Exclusive Voiceover Talent PRESS RELEASE: 14th AUGUST 2023 Leading sound strategy firm, WithFeeling, has…
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Crafting Unique Sonic SignaturesBlog

Crafting Unique Sonic Signatures

Sonic Signatures: Crafting Unique Sound Identities In today's digital world, brands are constantly seeking innovative ways to connect with their…
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How Top Sonic Branding Specialists Shape Brands’ IdentitiesNews

How Top Sonic Branding Specialists Shape Brands’ Identities

Sonic branding specialists are transforming the way brands communicate with their audiences. But what exactly do these specialists do, and…
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The Sound of NDFCase Studies

The Sound of NDF

It’s always fulfilling to work on projects that create something unique and special, and we’ve been privileged to work in…
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Riyadh Expo 2030 Official reception in ParisCase Studies

Riyadh Expo 2030 Official reception in Paris

We’re delighted to unveil perhaps our most prestigious project to date, The Riyadh Expo 2030 Official reception in Paris, collaborating with…
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Safia Al Shehi Brings Her Magic to Kia.Blog

Safia Al Shehi Brings Her Magic to Kia.

Safia Al Shehi Brings Her Magic to Kia UAE’s New Campaign Hey there, folks! We're super excited to tell you…
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Our song, ‘Please’ – Video by Kaiber.aiStaff Echoes

Our song, ‘Please’ – Video by Kaiber.ai

Here’s a song one our composers wrote a couple years ago, titled “Please”. We brought it back to life by…
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Inside the Studio: Guy Harris.Blog

Inside the Studio: Guy Harris.

A Spotlight on Guy Harris, The Voiceover Maestro Hey there, folks! In our ongoing mission to deliver the highest quality…
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Audio Branding Companies: WithFeeling’s Role in Subaru 2023 TVC MusicNews

Audio Branding Companies: WithFeeling’s Role in Subaru 2023 TVC Music

Audio Branding Companies: WithFeeling’s Role in Subaru 2023 TVC Music As one of the leading audio branding companies, WithFeeling was…
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Understanding Audio Branding: A Straightforward GuideBlog

Understanding Audio Branding: A Straightforward Guide

You've heard of brand logos, but have you heard of 'audio branding'? In this article, we'll be focusing on understanding…
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Saudi Arabian Musical Heritage: A Journey Through Sound with WithFeelingBlog

Saudi Arabian Musical Heritage: A Journey Through Sound with WithFeeling

Saudi Arabian Musical Heritage: A Journey Through Sound with WithFeeling. At WithFeeling, we pride ourselves on our deep understanding of…
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Sonic Identity Creation Services: The WithFeeling ApproachBlog

Sonic Identity Creation Services: The WithFeeling Approach

At WithFeeling, we're not just a sonic branding agency; we're a creative hub where sound design, original music compositions, and…
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Global Sonic Branding Solutions by WithFeelingBlog

Global Sonic Branding Solutions by WithFeeling

In the ever-evolving digital landscape, brands are constantly seeking innovative ways to stand out. One such method is through the…
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Sonic DNA Development Services: The WithFeeling AdvantageBlog

Sonic DNA Development Services: The WithFeeling Advantage

In the bustling digital landscape, brands are constantly seeking innovative ways to stand out. One such method is through the…
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Sonic Branding: WithFeeling’s ApproachNews

Sonic Branding: WithFeeling’s Approach

Sonic Branding with WithFeeling: A Fresh Perspective on Brand Identity When it comes to branding, we often focus on the…
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WithFeeling and Playtronica’s Collaboration: Watermelon SugarBlog

WithFeeling and Playtronica’s Collaboration: Watermelon Sugar

WithFeeling and Playtronica's Collaboration. We're thrilled to share an exciting project we recently embarked on in anticipation of the upcoming…
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Sonic Branding: Sound that Shapes Consumer ExperienceBlog

Sonic Branding: Sound that Shapes Consumer Experience

Introduction to Sonic Branding What is Sonic Branding? Let's kick things off by breaking down what sonic branding actually is.…
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Etihad Marriott Mangrove Forest: United for a Sustainable FutureNews

Etihad Marriott Mangrove Forest: United for a Sustainable Future

Etihad Marriott Mangrove Forest: United for a Sustainable Future Recently, Etihad Airways and Marriott International worked together to plant 12,000…
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Celebrating Harry Potter DayBlog

Celebrating Harry Potter Day

Celebrating Harry Potter Day with WithFeeling: A Magical Rendition of Hedwig's Theme Every year on May 2, people celebrate Harry…
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One Summer Isn’t Enough – #InAbuDhabiBlog

One Summer Isn’t Enough – #InAbuDhabi

We're thrilled to share our recent collaboration with Deja Vu and Serviceplan Group Middle East, where we had the honor…
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WithFeeling’s Oceanic SymphonyBlog

WithFeeling’s Oceanic Symphony

Unveiling the sonic magic at SeaWorld Abu Dhabi We at WithFeeling are truly honoured to have had the opportunity to…
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Sound Identity: Mastering Audio Branding for Your BusinessBlog

Sound Identity: Mastering Audio Branding for Your Business

Introduction: The Role of Sound Identity in Business Sound identity is very important in the business world, which is very…
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The Impact of Sound on Human Behaviour and Brand RecallBlog

The Impact of Sound on Human Behaviour and Brand Recall

The Impact of Sound on Human Behaviour and Brand Recall. Have you ever questioned why particular jingles or melodies bring…
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And you, what scent reminds you of home?Blog

And you, what scent reminds you of home?

The music and sound design for Kilian Paris' new TV commercial, "And you, what scent reminds you of home?" was…
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PrepayPower – Nationwide TV CampaignNews

PrepayPower – Nationwide TV Campaign

WithFeeling is still working across time zones and offering our distinctive sonic branding expertise to international partners. Recent collaborations with…
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The Power of Sonic Branding: How Sound Can Transform Your Brand IdentityBlog

The Power of Sonic Branding: How Sound Can Transform Your Brand Identity

Introduction The Power of Sonic Branding. For businesses of all sizes, developing a distinctive and memorable brand identity is essential…
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Islamic Arts Biennale Nights during RamadanBlog

Islamic Arts Biennale Nights during Ramadan

We are absolutely thrilled and deeply grateful to have had the opportunity to contribute our musical and sound design expertise…
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The City of Earth, DiriyahBlog

The City of Earth, Diriyah

We're thrilled to share our latest project with you! Our client, Deja Vu, gave us the privilege of working on…
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Sound Branding SolutionsBlog

Sound Branding Solutions

Brand identity, events, physical spaces, and digital media all require sound. The combination of language, medium, and tool allows you…
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The Islamic Arts Biennale: Diriyah Biennale FoundationNewsBlog

The Islamic Arts Biennale: Diriyah Biennale Foundation

We are thrilled to share our latest sonic branding project titled “Awwal Bait” which means “First House” for the Islamic…
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All of your Sonic Branding questions answeredBlog

All of your Sonic Branding questions answered

Sound the alarms! It's time to discuss sonic branding, a fantastic way for companies to be heard! Let's try and…
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Sonic Branding: The Power of Sound in MarketingBlog

Sonic Branding: The Power of Sound in Marketing

In today's crowded and competitive market, creating a unique and memorable brand identity is essential for businesses of all sizes.…
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WithFeeling – Your Audio Branding Partner in UAEBlog

WithFeeling – Your Audio Branding Partner in UAE

Are you looking for a way to differentiate yourself from the competition and leave a lasting impression on your clients?…
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Event Music ComposerBlog

Event Music Composer

As an event music composer, Joe is a highly sought-after talent known for his international reputation and exceptional ability to…
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A whole new worldBlog

A whole new world

We are proud to say that we made the music for the MBRL, a place of culture that brings together…
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GAME. Never Grow Up UK TV CampaignNews

GAME. Never Grow Up UK TV Campaign

WithFeeling was overjoyed by the prospect of collaborating on a major UK television campaign for GAME, a household name in…
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Sonic Branding Company in Dubai.Blog

Sonic Branding Company in Dubai.

Does your brand's name ring with a distinct tone or have a catchy jingle, theme song, or other music meant…
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Sonic Logos.Blog

Sonic Logos.

Sonic Logos, A sound strategy that fuels business growth We all respond to sounds and rhythms, from our first heartbeats…
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Sonic Logo? Branding with sound? What’s That?Blog

Sonic Logo? Branding with sound? What’s That?

As the Managing Director of WithFeeling, an audio and music agency based in Dubai, I've been in the business for…
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Fix Fix Fix The Sleigh, Interactive Xmas FilmBlog

Fix Fix Fix The Sleigh, Interactive Xmas Film

We at WithFeeling are original music, sound design, and sonic branding experts. We recently had the chance to work on…
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Impact of Sound on BrandingBlog

Impact of Sound on Branding

Get bored with the same old commercial jingles and sound effects? Perhaps now is the time to start thinking about…
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Sonic Branding for Airlines: Boost Your BrandBlog

Sonic Branding for Airlines: Boost Your Brand

Music identity is the unique and memorable audio branding that defines a business and sets it apart from competitors. In…
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Experience the Magic of the Zero Degrees RoomNews

Experience the Magic of the Zero Degrees Room

Winter has finally come, and there's no better way to enjoy the season than by going to Mamsha Al Saadiyat's…
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5 Ways to Measure the ROINews

5 Ways to Measure the ROI

As a music agency specializing in sonic branding, we at WithFeeling know firsthand the power of music in advertising. We…
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What is a Music Strategy?Blog

What is a Music Strategy?

Are you an audio or advertising industry professional looking to up your game and stand out in a crowded market?…
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The Magic of Disney’s AudioBlog

The Magic of Disney’s Audio

Do you like Disney movies? You've likely been mesmerised by the wonderful music, sound effects, and voice acting that bring…
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Sonic Branding in Car BrandsBlog

Sonic Branding in Car Brands

When you think of car brands, what comes to mind? The iconic growl of a Ferrari engine? The sleek and…
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AI in Sonic BrandingBlog

AI in Sonic Branding

AI in Sonic branding is the process of creating a unique and memorable sound for a specific brand. This sound…
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Arabic Fusion MusicBlog

Arabic Fusion Music

Arabic Fusion Music: A Fusion of Cultures - Arabic fusion music is a blend of traditional Arabic music with Western…
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What is a SOGO?Blog

What is a SOGO?

What is a SOGO? A sogo, also known as a sound logo, is a unique audio signature that helps brands…
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Sonic branding in gamingBlog

Sonic branding in gaming

Sonic branding, or the use of specific sounds, melodies, and musical elements to create a unique auditory identity, has become…
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Music in the FMCG marketBlog

Music in the FMCG market

The "Importance of music in the FMCG market" cannot be overstated. Music plays a crucial role in influencing consumer behaviour…
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Music and sonic branding in hospitalsBlog

Music and sonic branding in hospitals

"Music and sonic branding in hospitals and clinics" is becoming increasingly popular in the healthcare industry. It has been shown…
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Sonic and music branding in HotelsBlog

Sonic and music branding in Hotels

In a bustling city like Dubai, where the hospitality industry is highly competitive, incorporating music and sonic branding into hotels…
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HyperX 2022 Christmas Holiday MusicBlog

HyperX 2022 Christmas Holiday Music

HyperX 2022 Christmas Holiday Music - We were delighted to have created the music for this wonderful, meticulously crafted stop-motion…
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Music II: This is Our TimeStaff Echoes

Music II: This is Our Time

Inside Expo. In part two of our three-part series exploring music at Dubai’s Expo, we’re talking about “This is Our…
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AlUla Moments MusicNews

AlUla Moments Music

If you are like us at WithFeeling and have been watching the football on BeIn Sports, you will have seen our recent…
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Audio Production LogoNews

Audio Production Logo

An audio production logo is often a three- to five-second-long sound, effect, brief music clip, musical riff, or voiceover. An…
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Fix Fix Fix The SleighNews

Fix Fix Fix The Sleigh

It’s felt like Christmas for a few months already here at WithFeeling. We were lucky to work again with our…
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Dubai Racing Club Sonic IdentityNews

Dubai Racing Club Sonic Identity

It was an absolute pleasure and privilege for us at WithFeeling to create the Dubai Racing Club Sonic Identity. You…
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Original Event Music – ReelNews

Original Event Music – Reel

Events are where everything comes together with the opportunity to build stronger connections with participants and audiences.
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Sonic Branding Company… WithFeelingNews

Sonic Branding Company… WithFeeling

Much of our time as a sonic branding company is taken up with telling businesses they need to be heard.
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How Sonic Branding Speak VolumesNewsBlog

How Sonic Branding Speak Volumes

Nokia's ringtone, AOL's "You got mail" sound, and Disney's intro theme will be familiar to '90s kids. A sound can…
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B2B Sonic BrandingNews

B2B Sonic Branding

B2B brands can use sound to differentiate their products and services, create preference among consumers, and build trust, resulting in…
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Voice technology > sonic brandingBlog

Voice technology > sonic branding

Smart speakers have voices that satisfy our curiosity. Weather forecasts, web searches, and delivery driver arrival times come from them.…
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Why Every Brand Needs a SonicBlog

Why Every Brand Needs a Sonic

Do you have a sonic signature? Unfortunately, most brands today don't. Or, if they do, it's limited, such as a…
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Sonic Branding CompanyBlog

Sonic Branding Company

Does your brand's name ring with a distinct tone or have a catchy jingle, theme song, or other music meant…
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How Does Sound/Sonic Branding Affect Your Business?Blog

How Does Sound/Sonic Branding Affect Your Business?

Music and advertising inspire fantasies of omnipotence in some people while it frightens others. Can you please tell me exactly…
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The significance of an audio logo for brandsBlog

The significance of an audio logo for brands

The significance of an audio logo for brands, and what it entails? We recently conducted an interview with the renowned…
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Early Sonic BrandingNews

Early Sonic Branding

Early Sonic Branding - Founder of rock legends King Crimson, guitarist Robert Fripp has always been interested in exploring the…
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The early soundscapesBlog

The early soundscapes

For centuries, music has been typically static - the rock band, the orchestra, the folk singer played in one spot,…
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WithFeeling <> Safia Al ShehiNews

WithFeeling <> Safia Al Shehi

WithFeeling is delighted to announce that it will now represent one of the UAE’s most sought-after voiceovers and influencers  -  Safia Al…
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The power of a voiceBlog

The power of a voice

When Shakespeare wrote 'her voice was ever soft, gentle and low', he knew something of the power that a harmonious…
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Music makes all the differenceBlog

Music makes all the difference

The opening scenes of Kubrick’s ‘The Shining’. A drone camera shot flies over a densely wooded landscape.
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Music and human behaviourBlog

Music and human behaviour

The music of a distant carousel growing louder, more exciting as we draw closer. The screams of delight from the…
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Classical music in AdvertisingBlog

Classical music in Advertising

Our success with the Grieg piece the other day set us wondering what other pieces of classical music had been…
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Gamers8 – Greig RemixBlog

Gamers8 – Greig Remix

It’s a brand new week, and the new work just keeps coming! Last month, we teamed up with DejaVu &…
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GAME ON – Sound DesignBlog

GAME ON – Sound Design

New work alert! We absolutely loved working on the sound design on this retro GAME commercial for our friends The…
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Thanks, LBBBlog

Thanks, LBB

We were delighted when CROWDED EVENTS asked us to create an audio brand for them: it’s always good to work for…
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Sonic branding agency for CROWDEDEVENTSNewsBlog

Sonic branding agency for CROWDEDEVENTS

Sonic branding agency for CROWDEDEVENTS. We were delighted when CROWDEDEVENTS asked us to create an audio brand for them: it's…
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An original music studio With FeelingBlog

An original music studio With Feeling

We are a team of award-winning composers with a track record of creating original music compositions across multiple styles and…
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Enoc VIPBlog

Enoc VIP

This original music track composed and produced for Enoc VIP had to feel modern, emotive, powerful, and uplifting and match…
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4Afrika, With Feeling.Blog

4Afrika, With Feeling.

WF believes in commitment to the various communities around the world: we've worked with NGOs in Cambodia, India and Denmark.…
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The Soundtrack to ExpoBlog

The Soundtrack to Expo

The four-note hook from the song was primarily used to create a distinctive sound that uniquely defined Expo 2020 and…
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Delivering great music to UPSBlog

Delivering great music to UPS

Original Music USA. Our composers worked hard on this UPS store spot aired in the US, to create a driving,…
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Brilliant song!Staff Echoes

Brilliant song!

Amazing song, but this version with the 9 piece choir, is on another level! goosebumps!!
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Sound Design UK, Festive StudioBlog

Sound Design UK, Festive Studio

Sound Design UK. WithFeeling loves Christmas, so we’re delighted to be working on a big UK project with sound design…
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Geico has a sense of humourBlog

Geico has a sense of humour

Here’s a fun one for Friday. Our composers worked their magic to bring out the comedy in this little skit…
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Babyshop #WorldWithoutWallsBlog

Babyshop #WorldWithoutWalls

We wanted to show our softer side and WithFeelings musical versatility with a beautiful emotive song we composed. During Ramadan,…
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Our Original Music for GoogleBlog

Our Original Music for Google

This was a very special project. Heard of a company called Google? Our composers worked their orchestral magic on the…
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The Emirates ConstellationBlog

The Emirates Constellation

One of the world’s largest pieces of abstract 3D portraiture was unveiled in the UAE capital in honour of the…
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PrepayPowerBlog

PrepayPower

We work with agencies and brands from all over the globe. PrepayPower is Ireland’s first dedicated prepaid energy supplier of…
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Safia Al Shehi – VoiceoverBlog

Safia Al Shehi – Voiceover

Safia Al Shehi is an Emirati TV presenter, moderator, writer, voiceover artist and MC for private and government events.
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‘What are you waiting for?’Blog

‘What are you waiting for?’

'What Are You Waiting For?', the brilliant film for TikTok created by our friends The Specialist Works, was the Grand…
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Beautiful music makes beautiful films even greaterBlog

Beautiful music makes beautiful films even greater

Beautiful music makes beautiful films even greater. Our track for this Mubadala film is one of our all time favourites.
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#behindthesounds – This is Our TimeBlog

#behindthesounds – This is Our Time

This week we’ll take you through the different instruments (we call them stems)  which made up ‘This is Our Time’.
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Our Oreo music is the ‘Cream’ of the crop!Blog

Our Oreo music is the ‘Cream’ of the crop!

Our composers really take the biscuit when it comes to making something sweet! The music for this worldwide Oreo commercial…
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Angry Birds – Sound Design and MixBlog

Angry Birds – Sound Design and Mix

We have been busy working on the sound design and mixes on a few Angry Birds films for What's Possible…
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#behindthesounds – Saadiyat IslandBlog

#behindthesounds – Saadiyat Island

We want to give a sneak peek inside the making of a piece of music, and explore the different elements…
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Original Music “Ignite Your Dreams”Blog

Original Music “Ignite Your Dreams”

Original Music Composition “Ignite Your Dreams” Ignite your dreams. We're excited to share a brand-new piece of original music for…
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Spaces painted with sound.Blog

Spaces painted with sound.

Just as painters combine their colour palettes to create endless landscapes which capture our imagination...
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Happy Eid al-Adha!Blog

Happy Eid al-Adha!

WithFeeling wishes all our Muslim friends a very Happy Eid al-Adha 🙂
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Audio Branding.Blog

Audio Branding.

Audio branding, a sound strategy that fuels business growth.
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This is Our TimeBlog

This is Our Time

If you went to Expo 2020 Dubai, you would have heard this tune and all the different variations quite a…
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Why WithFeeling?Blog

Why WithFeeling?

Why WithFeeling? People will forget what you said, people will forget what you did, but people will never forget how…
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Thanks!!NewsBlog

Thanks!!

We just wanted to say a big thanks to friends, family and clients old and new for an incredible response…
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WITH FEELING – PRESS RELEASE JULY 1News

WITH FEELING – PRESS RELEASE JULY 1

Introducing WithFeeling, a new audio post-production agency setting new benchmarks in experiential sound and audio environments.
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Dubai

Office 13 & 14

The Iridium Building

Umm Suqeim Road

Dubai, UAE

+971 55 148 2259

hello@withfeeling.com

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14 Sunset Way

Unit A

Henderson

Nevada, USA

+1 (702) 328-8809

Dubai

Office 13 & 14

The Iridium Building

Umm Suqeim Road

Dubai, UAE

+971 55 148 2259

hello@withfeeling.com

Las Vegas

14 Sunset Way

Unit A

Henderson

Nevada, USA

+1 (702) 328-8809

Sonic Branding Studio

All You Need is Love...
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With Feeling Production Services LLC (UAE) | License No. 1068657
WithFeelingUSA LLC (USA) | Entity No. E35913572023-6
© WithFeeling 2025. All Rights Reserved. The Sonic Glossary
With Feeling Production Services LLC (UAE) | License No. 1068657
WithFeelingUSA LLC (USA) | Entity No. E35913572023-6
© WithFeeling 2025. All Rights Reserved. The Sonic Glossary
With Feeling Production Services LLC (UAE) | License No. 1068657
WithFeelingUSA LLC (USA) | Entity No. E35913572023-6
© WithFeeling 2025. All Rights Reserved. The Sonic Glossary