Case Studies
Explore Our Sonic Journey
We've crafted unforgettable sounds for brands. Once heard, they've left a lasting impression.
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Harmonising Time: A Reimagined 'Für Elise' for Al Ula
Introducing a timeless fusion of heritage and innovation, our reimagined rendition of Beethoven's iconic 'Für Elise' serves as the auditory backdrop for the Al Ula TV commercial. Crafted with meticulous attention to detail, this sonic masterpiece encapsulates the enigmatic allure of Al Ula, one of Saudi Arabia's most treasured destinations. By blending classical motifs with contemporary elements, we've created an immersive soundscape that resonates with the rich history and future promise of Al Ula. Experience the magic of this ancient land through a symphony that transcends time.
Harmonising Time: A Reimagined 'Für Elise' for Al Ula
Introducing a timeless fusion of heritage and innovation, our reimagined rendition of Beethoven's iconic 'Für Elise' serves as the auditory backdrop for the Al Ula TV commercial. Crafted with meticulous attention to detail, this sonic masterpiece encapsulates the enigmatic allure of Al Ula, one of Saudi Arabia's most treasured destinations. By blending classical motifs with contemporary elements, we've created an immersive soundscape that resonates with the rich history and future promise of Al Ula. Experience the magic of this ancient land through a symphony that transcends time.
We’re excited to share our recent sonic branding venture titled “Future Charged” for Yuno Energy, the shining beacon in Ireland’s energy supply landscape.
This isn’t merely about catchy jingles or short-lived sound bytes. Our audio toolkit is a comprehensive suite of sound assets, meticulously designed to ensure brand consistency, recognisability, and emotional resonance.
We’re excited to share our recent sonic branding venture titled “Future Charged” for Yuno Energy, the shining beacon in Ireland’s energy supply landscape.
This isn’t merely about catchy jingles or short-lived sound bytes. Our audio toolkit is a comprehensive suite of sound assets, meticulously designed to ensure brand consistency, recognisability, and emotional resonance.
'Behind The Hoarding'. CityscapeGlobal, Riyadh.
An immersive experience that uplifted the visitors at #CityscapeGlobal and transported them from the hustle and bustle of city life to the harmony and serenity of nature.
'Behind The Hoarding'. CityscapeGlobal, Riyadh.
An immersive experience that uplifted the visitors at #CityscapeGlobal and transported them from the hustle and bustle of city life to the harmony and serenity of nature.
"This is Our Time"
If you visited Expo 2020 Dubai, you would have heard its iconic original theme song.
The song was written and produced by our very own Joe Dickinson and the team at WithFeeling led the sound strategy at Expo 2020 Dubai. The theme song went to the top of the charts in the MENA region and set the tone for the mega event.
The full case study
"This is Our Time"
If you visited Expo 2020 Dubai, you would have heard its iconic original theme song.
The song was written and produced by our very own Joe Dickinson and the team at WithFeeling led the sound strategy at Expo 2020 Dubai. The theme song went to the top of the charts in the MENA region and set the tone for the mega event.
The full case study
'A Different Tomorrow'. Our theme for Riyadh Expo 2030.
The Riyadh Expo 2030 Official reception in Paris, collaborating with Hopscotch and the Royal Commission for Riyadh in their bid to host Expo 2030, by composing a series of immersive soundscapes for their launch event at Paris’s Grand Palais Éphémère.
'A Different Tomorrow'. Our theme for Riyadh Expo 2030.
The Riyadh Expo 2030 Official reception in Paris, collaborating with Hopscotch and the Royal Commission for Riyadh in their bid to host Expo 2030, by composing a series of immersive soundscapes for their launch event at Paris’s Grand Palais Éphémère.
Emarat's Sonic Identity, titled 'Infinite Excellence'
We’re honoured to have crafted the Sonic Identity for Emarat, a brand that has fuelled the UAE’s journey for over 40 years. Our sonic touch aims to be a subtle yet memorable part of that ongoing legacy.
Emarat's Sonic Identity, titled 'Infinite Excellence'
We’re honoured to have crafted the Sonic Identity for Emarat, a brand that has fuelled the UAE’s journey for over 40 years. Our sonic touch aims to be a subtle yet memorable part of that ongoing legacy.
'For You, Through You'.
Transforming Saudi Arabia.
The National Development Fund brand launch included sonic branding, and original music and sound design for multiple films. We captured the sound of Saudi.
'For You, Through You'.
Transforming Saudi Arabia.
The National Development Fund brand launch included sonic branding, and original music and sound design for multiple films. We captured the sound of Saudi.
You may have already heard the short sonic logo, but now you can hear the full-length track in all its glory. The piece is called 'Dubai Millennium'
Horseracing began in the Emirate of Dubai in October 1981, when the dusty Camel Track hosted the first Thoroughbred race meeting. Three races were run – a sprint, a mile, and a mile and a half, organised by the office of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai…
You may have already heard the short sonic logo, but now you can hear the full-length track in all its glory. The piece is called 'Dubai Millennium'
Horseracing began in the Emirate of Dubai in October 1981, when the dusty Camel Track hosted the first Thoroughbred race meeting. Three races were run – a sprint, a mile, and a mile and a half, organised by the office of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai…
'Dare To Dream' was developed to embody the spirit, creativity, and significance of MBRL.
Paying tribute to the rich Arabic history to which they owe so much. The iconic library building overlooks Dubai Creek, built in the shape of a Rehl, the traditional wooden bookrest used to hold the Quran.
'Dare To Dream' was developed to embody the spirit, creativity, and significance of MBRL.
Paying tribute to the rich Arabic history to which they owe so much. The iconic library building overlooks Dubai Creek, built in the shape of a Rehl, the traditional wooden bookrest used to hold the Quran.
We are thrilled to share our latest sonic branding project titled “Awwal Bait” which means “First House” for the Islamic Arts Biennale in Jeddah, in collaboration with our dear friends at APCO.
In its inaugural edition, the Islamic Arts Biennale brings together centuries of faith and artistic expression. Taking centre stage at the iconic Hajj Terminal of King Abdulaziz International Airport in Jeddah, the Biennale celebrates cultural, intellectual, and artistic achievements that trace their origins to the House of Allah, Awwal Bait (“First House”).
We are thrilled to share our latest sonic branding project titled “Awwal Bait” which means “First House” for the Islamic Arts Biennale in Jeddah, in collaboration with our dear friends at APCO.
In its inaugural edition, the Islamic Arts Biennale brings together centuries of faith and artistic expression. Taking centre stage at the iconic Hajj Terminal of King Abdulaziz International Airport in Jeddah, the Biennale celebrates cultural, intellectual, and artistic achievements that trace their origins to the House of Allah, Awwal Bait (“First House”).
An epic film showcasing the foundation of a kingdom built on the earth in the historic city of Diriyah.
Our brief was to stay true to the traditional and cultural essence of the city while making the music emotional and powerful.
An epic film showcasing the foundation of a kingdom built on the earth in the historic city of Diriyah.
Our brief was to stay true to the traditional and cultural essence of the city while making the music emotional and powerful.
Dubai
Office 13 & 14
The Iridium Building
Umm Suqeim Road
Dubai, UAE
+971 55 148 2259
hello@withfeeling.com
Las Vegas
14 Sunset Way
Unit A
Henderson
Nevada, USA
+1 (702) 328-8809
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