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Case Studies

Explore Our Sonic Journey

Dive into our diverse portfolio of work, from crafting impactful sonic branding to composing original music for global commercials and record-breaking events. Our case studies offer an in-depth look into how we create unforgettable auditory experiences that resonate with audiences worldwide.

We've crafted unforgettable sounds for brands. Once heard, they've left a lasting impression.

Let's do this!

IsDB Golden Jubilee Symphony: A Global Ode to Unity

We commemorated the 50th anniversary of the IsDB with a special symphony, creatively designed by WithFeeling. This 10-minute piece transcended borders and cultures, featuring classical compositions infused with the vibrant hues of traditional instruments from all 57 member countries. The symphony echoed the spirit of unity and collaboration fostered by the IsDB over the past five decades. This musical celebration honoured diversity and embraced the shared human experience, showcasing WithFeeling's expertise in crafting unique sonic identities.

The full case study
50th Jubilee Islamic Development Bank
isdb 50th Jubilee

IsDB Golden Jubilee Symphony: A Global Ode to Unity

We commemorated the 50th anniversary of the IsDB with a special symphony, creatively designed by WithFeeling. This 10-minute piece transcended borders and cultures, featuring classical compositions infused with the vibrant hues of traditional instruments from all 57 member countries. The symphony echoed the spirit of unity and collaboration fostered by the IsDB over the past five decades. This musical celebration honoured diversity and embraced the shared human experience, showcasing WithFeeling's expertise in crafting unique sonic identities.

isdb 50th Jubilee
The full case study
50th Jubilee Islamic Development Bank

IsDB Golden Jubilee Symphony: A Global Ode to Unity

isdb 50th Jubilee

We commemorated the 50th anniversary of the IsDB with a special symphony, creatively designed by WithFeeling. This 10-minute piece transcended borders and cultures, featuring classical compositions infused with the vibrant hues of traditional instruments from all 57 member countries. The symphony echoed the spirit of unity and collaboration fostered by the IsDB over the past five decades. This musical celebration honoured diversity and embraced the shared human experience, showcasing WithFeeling's expertise in crafting unique sonic identities

The full case study
50th Jubilee Islamic Development Bank

Destination Imagination! TwoFour54 Studios Abu Dhabi

In 'Destination Imagination', presented at the Global Media Congress 2023, WithFeeling transformed 'Pure Imagination' into an orchestral marvel. This fusion of original music and sound design at TwoFour54 Studios underscored Abu Dhabi's cinematic allure, showcasing our dedication to innovative sonic storytelling.

The full case study
twofour54 studios AbuDhabi

Destination Imagination! TwoFour54 Studios Abu Dhabi

In 'Destination Imagination', presented at the Global Media Congress 2023, WithFeeling transformed 'Pure Imagination' into an orchestral marvel. This fusion of original music and sound design at TwoFour54 Studios underscored Abu Dhabi's cinematic allure, showcasing our dedication to innovative sonic storytelling.

The full case study
twofour54 studios AbuDhabi

Destination Imagination! TwoFour54 Studios Abu Dhabi

In 'Destination Imagination', presented at the Global Media Congress 2023, WithFeeling transformed 'Pure Imagination' into an orchestral marvel. This fusion of original music and sound design at TwoFour54 Studios underscored Abu Dhabi's cinematic allure, showcasing our dedication to innovative sonic storytelling.

The full case study
twofour54 studios AbuDhabi

HIPA 2023 Award Event 'Diversity'

WithFeeling transformed the 12th HIPA event at Dubai Opera with a globally inspired score, intertwining regional sounds with captivating visuals for a deeply immersive experience. Showcasing their unique talent in sonic storytelling, WithFeeling crafted an unforgettable auditory journey that resonated emotionally with the audience.

The full case study

HIPA 2023 Award Event 'Diversity'

WithFeeling transformed the 12th HIPA event at Dubai Opera with a globally inspired score, intertwining regional sounds with captivating visuals for a deeply immersive experience. Showcasing their unique talent in sonic storytelling, WithFeeling crafted an unforgettable auditory journey that resonated emotionally with the audience.

The full case study

HIPA 2023 Award Event 'Diversity'

WithFeeling transformed the 12th HIPA event at Dubai Opera with a globally inspired score, intertwining regional sounds with captivating visuals for a deeply immersive experience. Showcasing their unique talent in sonic storytelling, WithFeeling crafted an unforgettable auditory journey that resonated emotionally with the audience.

The full case study

Harmonising Time: A Reimagined 'Für Elise' for Al Ula

Introducing a timeless fusion of heritage and innovation, our reimagined rendition of Beethoven's iconic 'Für Elise' serves as the auditory backdrop for the Al Ula TV commercial. Crafted with meticulous attention to detail, this sonic masterpiece encapsulates the enigmatic allure of Al Ula, one of Saudi Arabia's most treasured destinations. By blending classical motifs with contemporary elements, we've created an immersive soundscape that resonates with the rich history and future promise of Al Ula. Experience the magic of this ancient land through a symphony that transcends time.

The full case study

Harmonising Time: A Reimagined 'Für Elise' for Al Ula

Introducing a timeless fusion of heritage and innovation, our reimagined rendition of Beethoven's iconic 'Für Elise' serves as the auditory backdrop for the Al Ula TV commercial. Crafted with meticulous attention to detail, this sonic masterpiece encapsulates the enigmatic allure of Al Ula, one of Saudi Arabia's most treasured destinations. By blending classical motifs with contemporary elements, we've created an immersive soundscape that resonates with the rich history and future promise of Al Ula. Experience the magic of this ancient land through a symphony that transcends time.

The full case study

Harmonising Time: A Reimagined 'Für Elise' for Al Ula

Introducing a timeless fusion of heritage and innovation, our reimagined rendition of Beethoven's iconic 'Für Elise' serves as the auditory backdrop for the Al Ula TV commercial. Crafted with meticulous attention to detail, this sonic masterpiece encapsulates the enigmatic allure of Al Ula, one of Saudi Arabia's most treasured destinations. By blending classical motifs with contemporary elements, we've created an immersive soundscape that resonates with the rich history and future promise of Al Ula. Experience the magic of this ancient land through a symphony that transcends time.

The full case study

We’re excited to share our recent sonic branding venture titled “Future Charged” for Yuno Energy, the shining beacon in Ireland’s energy supply landscape.

This isn’t merely about catchy jingles or short-lived sound bytes. Our audio toolkit is a comprehensive suite of sound assets, meticulously designed to ensure brand consistency, recognisability, and emotional resonance.

The full case study
Yuno Energy

We’re excited to share our recent sonic branding venture titled “Future Charged” for Yuno Energy, the shining beacon in Ireland’s energy supply landscape.

This isn’t merely about catchy jingles or short-lived sound bytes. Our audio toolkit is a comprehensive suite of sound assets, meticulously designed to ensure brand consistency, recognisability, and emotional resonance.

The full case study
Yuno Energy

We’re excited to share our recent sonic branding venture titled “Future Charged” for Yuno Energy, the shining beacon in Ireland’s energy supply landscape.

This isn’t merely about catchy jingles or short-lived sound bytes. Our audio toolkit is a comprehensive suite of sound assets, meticulously designed to ensure brand consistency, recognisability, and emotional resonance.

The full case study
Yuno Energy

Sephora Ramadan 2024

Sound and Beauty for Ramadan. Sephora Middle East launched the #InspiredByBeauty campaign, a celebration of self-expression, resilience, and community.

The full case study

Sephora Ramadan 2024

Sound and Beauty for Ramadan. Sephora Middle East launched the #InspiredByBeauty campaign, a celebration of self-expression, resilience, and community.

The full case study

Sephora Ramadan 2024

Sound and Beauty for Ramadan. Sephora Middle East launched the #InspiredByBeauty campaign, a celebration of self-expression, resilience, and community.

The full case study

'Behind The Hoarding'. CityscapeGlobal, Riyadh.

An immersive experience that uplifted the visitors at #CityscapeGlobal and transported them from the hustle and bustle of city life to the harmony and serenity of nature.

Coming Soon
King Salman Park Logo

'Behind The Hoarding'. CityscapeGlobal, Riyadh.

An immersive experience that uplifted the visitors at #CityscapeGlobal and transported them from the hustle and bustle of city life to the harmony and serenity of nature.

Coming Soon
King Salman Park Logo

'Behind The Hoarding'. CityscapeGlobal, Riyadh.

An immersive experience that uplifted the visitors at #CityscapeGlobal and transported them from the hustle and bustle of city life to the harmony and serenity of nature.

Coming Soon
King Salman Park Logo

"This is Our Time"

If you visited Expo 2020 Dubai, you would have heard its iconic original theme song.

The song was written and produced by our very own Joe Dickinson and the team at WithFeeling led the sound strategy at Expo 2020 Dubai. The theme song went to the top of the charts in the MENA region and set the tone for the mega event.

The full case study

If you visited Expo 2020 Dubai, you would have heard its iconic original theme song.

The song was written and produced by our very own Joe Dickinson and the team at WithFeeling led the sound strategy at Expo 2020 Dubai. The theme song went to the top of the charts in the MENA region and set the tone for the mega event.

The full case study

"This is Our Time"

If you visited Expo 2020 Dubai, you would have heard its iconic original theme song.

The song was written and produced by our very own Joe Dickinson and the team at WithFeeling led the sound strategy at Expo 2020 Dubai. The theme song went to the top of the charts in the MENA region and set the tone for the mega event.

The full case study

'A Different Tomorrow'. Our theme for Riyadh Expo 2030.

The Riyadh Expo 2030 Official reception in Paris, collaborating with Hopscotch and the Royal Commission for Riyadh in their bid to host Expo 2030, by composing a series of immersive soundscapes for their launch event at Paris’s Grand Palais Éphémère.

The full case study
Riyadh Expo 2030

'A Different Tomorrow'. Our theme for Riyadh Expo 2030.

The Riyadh Expo 2030 Official reception in Paris, collaborating with Hopscotch and the Royal Commission for Riyadh in their bid to host Expo 2030, by composing a series of immersive soundscapes for their launch event at Paris’s Grand Palais Éphémère.

The full case study
Riyadh Expo 2030

'A Different Tomorrow'. Our theme for Riyadh Expo 2030.

The Riyadh Expo 2030 Official reception in Paris, collaborating with Hopscotch and the Royal Commission for Riyadh in their bid to host Expo 2030, by composing a series of immersive soundscapes for their launch event at Paris’s Grand Palais Éphémère.

The full case study
Riyadh Expo 2030

Emarat's Sonic Identity, titled 'Infinite Excellence'

We’re honoured to have crafted the Sonic Identity for Emarat, a brand that has fuelled the UAE’s journey for over 40 years. Our sonic touch aims to be a subtle yet memorable part of that ongoing legacy.

The full case study

Emarat's Sonic Identity, titled 'Infinite Excellence'

We’re honoured to have crafted the Sonic Identity for Emarat, a brand that has fuelled the UAE’s journey for over 40 years. Our sonic touch aims to be a subtle yet memorable part of that ongoing legacy.

The full case study

Emarat's Sonic Identity, titled 'Infinite Excellence'

We’re honoured to have crafted the Sonic Identity for Emarat, a brand that has fuelled the UAE’s journey for over 40 years. Our sonic touch aims to be a subtle yet memorable part of that ongoing legacy.

The full case study

'For You, Through You'.

Transforming Saudi Arabia.

The National Development Fund brand launch included sonic branding, and original music and sound design for multiple films. We captured the sound of Saudi..

The full case study
The National Development Fund

'For You, Through You'.

Transforming Saudi Arabia.

The National Development Fund brand launch included sonic branding, and original music and sound design for multiple films. We captured the sound of Saudi..

The full case study
The Sound of NDF

'For You, Through You'.

Transforming Saudi Arabia.

The National Development Fund brand launch included sonic branding, and original music and sound design for multiple films. We captured the sound of Saudi.

The full case study
The Sound of NDF

You may have already heard the short sonic logo, but now you can hear the full-length track in all its glory. The piece is called 'Dubai Millennium'

Horseracing began in the Emirate of Dubai in October 1981, when the dusty Camel Track hosted the first Thoroughbred race meeting. Three races were run – a sprint, a mile, and a mile and a half, organised by the office of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai…

The full case study

You may have already heard the short sonic logo, but now you can hear the full-length track in all its glory. The piece is called 'Dubai Millennium'

Horseracing began in the Emirate of Dubai in October 1981, when the dusty Camel Track hosted the first Thoroughbred race meeting. Three races were run – a sprint, a mile, and a mile and a half, organised by the office of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai…

The full case study

You may have already heard the short sonic logo, but now you can hear the full-length track in all its glory. The piece is called 'Dubai Millennium'

Horseracing began in the Emirate of Dubai in October 1981, when the dusty Camel Track hosted the first Thoroughbred race meeting. Three races were run – a sprint, a mile, and a mile and a half, organised by the office of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai…

The full case study

'Dare To Dream' was developed to embody the spirit, creativity, and significance of MBRL.

Paying tribute to the rich Arabic history to which they owe so much. The iconic library building overlooks Dubai Creek, built in the shape of a Rehl, the traditional wooden bookrest used to hold the Quran.

The full case study
Mohammed-Bin-Rashid-Library-Sonic

'Dare To Dream' was developed to embody the spirit, creativity, and significance of MBRL.

Paying tribute to the rich Arabic history to which they owe so much. The iconic library building overlooks Dubai Creek, built in the shape of a Rehl, the traditional wooden bookrest used to hold the Quran.

The full case study
Mohammed-Bin-Rashid-Library-Sonic

'Dare To Dream' was developed to embody the spirit, creativity, and significance of MBRL.

Paying tribute to the rich Arabic history to which they owe so much. The iconic library building overlooks Dubai Creek, built in the shape of a Rehl, the traditional wooden bookrest used to hold the Quran.

The full case study
Mohammed-Bin-Rashid-Library-Sonic

We are thrilled to share our latest sonic branding project titled “Awwal Bait” which means “First House” for the Islamic Arts Biennale in Jeddah, in collaboration with our dear friends at APCO.

In its inaugural edition, the Islamic Arts Biennale brings together centuries of faith and artistic expression. Taking centre stage at the iconic Hajj Terminal of King Abdulaziz International Airport in Jeddah, the Biennale celebrates cultural, intellectual, and artistic achievements that trace their origins to the House of Allah, Awwal Bait (“First House”).

The full case study
Islamic Arts Biennale Sonic Logo 2
Awwal-Bait-Touchpoints

We are thrilled to share our latest sonic branding project titled “Awwal Bait” which means “First House” for the Islamic Arts Biennale in Jeddah, in collaboration with our dear friends at APCO.

In its inaugural edition, the Islamic Arts Biennale brings together centuries of faith and artistic expression. Taking centre stage at the iconic Hajj Terminal of King Abdulaziz International Airport in Jeddah, the Biennale celebrates cultural, intellectual, and artistic achievements that trace their origins to the House of Allah, Awwal Bait (“First House”).

The full case study
Islamic Arts Biennale Sonic Logo 2

We are thrilled to share our latest sonic branding project titled “Awwal Bait” which means “First House” for the Islamic Arts Biennale in Jeddah, in collaboration with our dear friends at APCO.

Awwal-Bait-Touchpoints

In its inaugural edition, the Islamic Arts Biennale brings together centuries of faith and artistic expression. Taking centre stage at the iconic Hajj Terminal of King Abdulaziz International Airport in Jeddah, the Biennale celebrates cultural, intellectual, and artistic achievements that trace their origins to the House of Allah, Awwal Bait (“First House”).

The full case study
Islamic Arts Biennale Sonic Logo 2

The DSF 321 Festival!

Two Immersive Shows!

The festival was a marvel of entertainment, featuring stunning visuals, breathtaking fireworks, a massive drone show with 1,500 drones, and pyrotechnics, alongside performances by over 350 of the world's finest entertainers.

The full case study

The DSF 321 Festival!

Two Immersive Shows!

The festival was a marvel of entertainment, featuring stunning visuals, breathtaking fireworks, a massive drone show with 1,500 drones, and pyrotechnics, alongside performances by over 350 of the world's finest entertainers.

The full case study

The DSF 321 Festival!

Two Immersive Shows!

The festival was a marvel of entertainment, featuring stunning visuals, breathtaking fireworks, a massive drone show with 1,500 drones, and pyrotechnics, alongside performances by over 350 of the world's finest entertainers.

The full case study

An epic film showcasing the foundation of a kingdom built on the earth in the historic city of Diriyah.

Our brief was to stay true to the traditional and cultural essence of the city while making the music emotional and powerful.

The full case study

An epic film showcasing the foundation of a kingdom built on the earth in the historic city of Diriyah.

Our brief was to stay true to the traditional and cultural essence of the city while making the music emotional and powerful.

The full case study

An epic film showcasing the foundation of a kingdom built on the earth in the historic city of Diriyah.

Our brief was to stay true to the traditional and cultural essence of the city while making the music emotional and powerful.

The full case study

We've worked with some of the biggest global brands

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Dubai

Office 13 & 14

The Iridium Building

Umm Suqeim Road

Dubai, UAE

+971 55 148 2259

hello@withfeeling.com

Las Vegas

14 Sunset Way

Unit A

Henderson

Nevada, USA

+1 (702) 328-8809

Dubai

Office 13 & 14

The Iridium Building

Umm Suqeim Road

Dubai, UAE

+971 55 148 2259

hello@withfeeling.com

Las Vegas

14 Sunset Way

Unit A

Henderson

Nevada, USA

+1 (702) 328-8809

Sonic Branding Studio

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With Feeling Production Services LLC (UAE) | License No. 1068657
WithFeelingUSA LLC (USA) | Entity No. E35913572023-6
© WithFeeling 2024. All Rights Reserved. The Sonic Glossary
With Feeling Production Services LLC (UAE) | License No. 1068657
WithFeelingUSA LLC (USA) | Entity No. E35913572023-6
© WithFeeling 2024. All Rights Reserved. The Sonic Glossary
With Feeling Production Services LLC (UAE) | License No. 1068657
WithFeelingUSA LLC (USA) | Entity No. E35913572023-6
© WithFeeling 2024. All Rights Reserved. The Sonic Glossary