Blog145

Strategic Use of Sound in Branding Strategic use of sound in branding is often the missing piece for marketing teams…

Festivals thrive on atmosphere. From the lights to the stage design, every detail shapes the experience.

Sound isn’t just something you hear—it’s something you feel. It has the power to send shivers down your spine, make…

Spatial audio, for brand experiences, is a crucial element in storytelling. Moreover, this advanced sound technology creates immersive experiences that…

Music is a universal language. It transcends cultures, connects people, and speaks directly to our emotions.

The Middle East has a rich and captivating musical heritage. At its heart lie two instruments that define its sonic…

In 2022, 1600 C-suite marketing executives around the world were canvassed about the presence of emotion-driven b2b advertising.

Saudi Arabia’s cultural and commercial landscape is evolving. As the Kingdom embraces modernity, Saudi sonic branding is becoming essential for…

Original music in marketing has become a powerful tool in modern strategies, helping brands stand out and connect with their…

As the media industry evolves at an unprecedented pace, the Global Media Congress serves as a vital platform for collaboration,…

Airwaves and digital platforms are brimming with noise, making it harder for brands to stand out.

The foundation of sonic branding's success in malls lies in a deep understanding of human psychology.

Sound isn’t just something we hear; it’s an experience that shapes our emotions, memories, and actions.

In the crowded world of advertising, brands are constantly searching for ways to stand out.

In 2025, the debate over AI vs Human Voice has reached a critical point. With the rapid advancements in AI-generated…

Sonic Branding For Your Business: New Year, New Sound The new year is a time of transformation and renewal. For…

Left-Field Christmas Classics - It’s that time of year again when festive nostalgia takes over. Most homes are filled with…

The Power of Sound in Wellness In today’s busy world, wellness has become a priority. Many people now look for…

In today’s crowded market, brands need more than visuals to stand out. Voice-overs offer a powerful way to communicate a…

In today’s fast-paced digital landscape, exploring the world of sonic branding is essential as it becomes a vital component of…

In the competitive world of advertising, creating a memorable brand experience is essential. While visuals often take the spotlight, sound…

In the world of luxury, every detail matters. From the materials used in crafting products to the ambiance of high-end…

In the ever-evolving world of social media, sound has become a vital component of the user experience. Sonic branding in…

Original Music for Firework Displays: A Sonic Spectacular Fireworks have always been a powerful symbol of celebration. However, combining these…

Sonic Branding Agency in Dubai As the demand for distinctive and memorable brand identities grows, sonic branding has emerged as…

We collected a range of questions that people are asking about sonic branding. In this Definitive Guide to Sonic Branding,…

WithFeeling got together and thought about the top theme songs from the Euros. The official song for UEFA EURO 2024,…

At WithFeeling, we believe in the transformative power of sound. Our extensive portfolio demonstrates our commitment to crafting unique sonic…

In today's fast-paced digital world, capturing Gen Z's attention requires more than just visual appeal. With their unique preferences and…

In the digital era, the significance of sonic branding in carving out a brand's unique identity is undeniable. With advancements…

Introduction In today’s highly competitive market, the effectiveness of sonic branding cannot be overstated. This innovative marketing strategy uses unique…

At WithFeeling, we recently had the privilege of working on a groundbreaking campaign for Sephora that seeks to redefine the…

Have you ever thought about the role music plays in our daily commutes? A recent trip to Tokyo unveiled a…

Introduction: In the realm of museums, galleries, historical sites, and beyond, audio guides serve as a bridge between the exhibit…

The Symphony of Urban Nature Imagine walking into a city park and being enveloped in a soundscape that transports you…

Sound in museums and cultural spaces Introduction: In the halls of history, sound plays a crucial role in bringing stories…

Introduction Imagine stepping into a travel agency and being greeted not just by vibrant images of exotic destinations but by…

The Symphony of Brand Identity Imagine walking into a pet store and being greeted by a melody that instantly reminds…

Introduction Imagine stepping onto a train or bus and being greeted not just by the familiar sounds of the commute…

Introduction In the fast-paced world of startups, establishing a unique brand identity is crucial. Sonic branding for startups isn't just…

As 2023 winds down, its day #564, we at WithFeeling want to send a big thank you your way. Your…

In a world where brands vie for attention, the power of sound stands out as a unique storyteller. At WithFeeling,…

Introduction: The Power of Sound in Branding Imagine walking through an airport and hearing a familiar melody. Instantly, you're reminded…

The Symphony of the Stands: Why Every Cheer Counts Imagine the roar of a crowd as a football sails through…

Introduction In the digital age, e-commerce platforms are in a constant battle to capture and retain consumer attention. Amidst the…

Introduction Picture this: you board a flight and are greeted by a harmonious tune that immediately sets a positive tone…

The Impact of Sonic Branding by WithFeeling is a topic that has garnered much attention in the marketing world. This…

Introduction Unlocking the power of sound in branding has never been more crucial. In an age where brands are striving…

Welcome to your ultimate guide to Sonic Branding Services in Dubai. Introduction: Elevate Your Brand with Sonic Branding Sonic branding…

Brand Experience through Sound: Unlocking the Power of Sonic Branding with WithFeeling Introduction In a crowded marketplace, establishing a unique…

To all our Emirati friends at WithFeeling, As the UAE marks Emirati Women's Day today, the 28th of August 2023,…

Sonic Signatures: Crafting Unique Sound Identities In today's digital world, brands are constantly seeking innovative ways to connect with their…

Safia Al Shehi Brings Her Magic to Kia UAE’s New Campaign Hey there, folks! We're super excited to tell you…

A Spotlight on Guy Harris, The Voiceover Maestro Hey there, folks! In our ongoing mission to deliver the highest quality…

WithFeeling brings an immersive aural experience to the Subaru 2023 TVC with our inimitable original music and sound design. As…

Trusted Audio Branding Companies: The Art and Impact of WithFeeling's Work In the world of advertising, where visuals are often…

Saudi Arabian Musical Heritage: A Journey Through Sound with WithFeeling. At WithFeeling, we pride ourselves on our deep understanding of…

At WithFeeling, we're not just a sonic branding agency; we're a creative hub where sound design, original music compositions, and…

Sonic and audio branding, or audio branding, is the strategic use of sound to reinforce brand identity, just as visual…

In the ever-evolving digital landscape, brands are constantly seeking innovative ways to stand out. One such method is through the…

In the bustling digital landscape, brands are constantly seeking innovative ways to stand out. One such method is through the…

At WithFeeling, we firmly believe in the transformative power of music. As specialists in sonic branding, original music composition, and…

WithFeeling and Playtronica's Collaboration. We're thrilled to share an exciting project we recently embarked on in anticipation of the upcoming…

Introduction to Sonic Branding What is Sonic Branding? Let's kick things off by breaking down what sonic branding actually is.…

Celebrating Harry Potter Day with WithFeeling: A Magical Rendition of Hedwig's Theme Every year on May 2, people celebrate Harry…

We're thrilled to share our recent collaboration with Deja Vu and Serviceplan Group Middle East, where we had the honor…

Unveiling the sonic magic at SeaWorld Abu Dhabi We at WithFeeling are truly honoured to have had the opportunity to…

Utilising sonic branding. As Steve Jobs once said, "Design is not just what it looks and feels like. Design is…

Discover the Power of Sound with the Leading Sonic Branding Studio Based in Dubai In today's market, which is getting…

Introduction: The Role of Sound Identity in Business Sound identity is very important in the business world, which is very…

We are absolutely thrilled and deeply grateful to have had the opportunity to contribute our musical and sound design expertise…

We're thrilled to share our latest project with you! Our client, Deja Vu, gave us the privilege of working on…

We are proud to say that we made the music for the MBRL, a place of culture that brings together…

Does your brand's name ring with a distinct tone or have a catchy jingle, theme song, or other music meant…

Get bored with the same old commercial jingles and sound effects? Perhaps now is the time to start thinking about…

Music identity is the unique and memorable audio branding that defines a business and sets it apart from competitors. In…

Do you like Disney movies? You've likely been mesmerised by the wonderful music, sound effects, and voice acting that bring…

When you think of car brands, what comes to mind? The iconic growl of a Ferrari engine? The sleek and…

AI in Sonic branding is the process of creating a unique and memorable sound for a specific brand. This sound…

Arabic Fusion Music: A Fusion of Cultures - Arabic fusion music is a blend of traditional Arabic music with Western…

What is a SOGO? A sogo, also known as a sound logo, is a unique audio signature that helps brands…

Sonic branding, or the use of specific sounds, melodies, and musical elements to create a unique auditory identity, has become…

The "Importance of music in the FMCG market" cannot be overstated. Music plays a crucial role in influencing consumer behaviour…

"Music and sonic branding in hospitals and clinics" is becoming increasingly popular in the healthcare industry. It has been shown…

In a bustling city like Dubai, where the hospitality industry is highly competitive, incorporating music and sonic branding into hotels…

HyperX 2022 Christmas Holiday Music - We were delighted to have created the music for this wonderful, meticulously crafted stop-motion…

Chris Atkins came to Dubai from the UK in 2004 and did not think he would stay there long.

Smart speakers have voices that satisfy our curiosity. Weather forecasts, web searches, and delivery driver arrival times come from them.…

Do you have a sonic signature? Unfortunately, most brands today don't. Or, if they do, it's limited, such as a…

Does your brand's name ring with a distinct tone or have a catchy jingle, theme song, or other music meant…

Music and advertising inspire fantasies of omnipotence in some people while it frightens others. Can you please tell me exactly…

The significance of an audio logo for brands, and what it entails? We recently conducted an interview with the renowned…

For centuries, music has been typically static - the rock band, the orchestra, the folk singer played in one spot,…

When Shakespeare wrote 'her voice was ever soft, gentle and low', he knew something of the power that a harmonious…

The opening scenes of Kubrick’s ‘The Shining’. A drone camera shot flies over a densely wooded landscape.

The music of a distant carousel growing louder, more exciting as we draw closer. The screams of delight from the…

Our success with the Grieg piece the other day set us wondering what other pieces of classical music had been…

It’s a brand new week, and the new work just keeps coming! Last month, we teamed up with DejaVu &…

New work alert! We absolutely loved working on the sound design on this retro GAME commercial for our friends The…

We were delighted when CROWDED EVENTS asked us to create an audio brand for them: it’s always good to work for…

We are a team of award-winning composers with a track record of creating original music compositions across multiple styles and…

This original music track composed and produced for Enoc VIP had to feel modern, emotive, powerful, and uplifting and match…

WF believes in commitment to the various communities around the world: we've worked with NGOs in Cambodia, India and Denmark.…

The four-note hook from the song was primarily used to create a distinctive sound that uniquely defined Expo 2020 and…

Original Music USA. Our composers worked hard on this UPS store spot aired in the US, to create a driving,…

Sound Design UK. WithFeeling loves Christmas, so we’re delighted to be working on a big UK project with sound design…

Here’s a fun one for Friday. Our composers worked their magic to bring out the comedy in this little skit…

We wanted to show our softer side and WithFeelings musical versatility with a beautiful emotive song we composed. During Ramadan,…

This was a very special project. Heard of a company called Google? Our composers worked their orchestral magic on the…

One of the world’s largest pieces of abstract 3D portraiture was unveiled in the UAE capital in honour of the…

We work with agencies and brands from all over the globe. PrepayPower is Ireland’s first dedicated prepaid energy supplier of…

Safia Al Shehi is an Emirati TV presenter, moderator, writer, voiceover artist and MC for private and government events.

'What Are You Waiting For?', the brilliant film for TikTok created by our friends The Specialist Works, was the Grand…

Beautiful music makes beautiful films even greater. Our track for this Mubadala film is one of our all time favourites.

This week we’ll take you through the different instruments (we call them stems)  which made up ‘This is Our Time’.

Our composers really take the biscuit when it comes to making something sweet! The music for this worldwide Oreo commercial…

We have been busy working on the sound design and mixes on a few Angry Birds films for What's Possible…

We want to give a sneak peek inside the making of a piece of music, and explore the different elements…

Original Music Composition “Ignite Your Dreams” Ignite your dreams. We're excited to share a brand-new piece of original music for…

Just as painters combine their colour palettes to create endless landscapes which capture our imagination...

WithFeeling wishes all our Muslim friends a very Happy Eid al-Adha :-)

Audio branding, a sound strategy that fuels business growth.

If you went to Expo 2020 Dubai, you would have heard this tune and all the different variations quite a…

Why WithFeeling? People will forget what you said, people will forget what you did, but people will never forget how…