Sound
0:00 / 0:00
JOHNNIE WALKER: ORIGINAL MUSIC
Johnnie Walker is one of the most iconic Scotch whisky brands in the world, with a Scottish heritage and a legacy of storytelling built around movement and progress. The brand wanted a piece of music for picture that honoured that history while feeling unmistakably contemporary, designed to sit alongside film rather than inside a sonic identity system. WithFeeling composed the original music, in partnership with Overcoast.
THE CHALLENGE
Write a score that walks on. Honour Johnnie Walker’s Highland heritage and storytelling tradition without leaning on nostalgia. The music had to feel modern and cinematic, sit underneath picture, and carry the brand’s confidence and momentum from the first note to the last.
THE APPROACH
WithFeeling built the score around the rhythmic drive of a country on the move. Highland melodic instincts at the core, the lift of strings layered above, and a contemporary, cinematic finish stitched through the arrangement. No sonic branding system, no fixed rules, just a piece of music written specifically for picture.
THE RESULT
An original music composition that walks on. Bold, modern and unmistakably Johnnie Walker, designed to score moments of brand storytelling on film and extend the legacy of one of the most iconic whisky brands in the world into a contemporary sonic moment.
More Work
Related Projects
Explore more work in music, sound design and sonic branding.
