MICROSOFT CLOUD: SOUND DESIGN
Microsoft Cloud needed a sound design pass that would lift the visual storytelling without overpowering it. The Microsoft Cloud sound design was built to add detail and momentum without ever pulling focus. Working alongside The Trailer Farm, WithFeeling built the full Microsoft Cloud sound design palette (texture, motion, atmosphere) designed to add detail, scale and forward motion to the picture.
THE CHALLENGE
Build a sound design layer that elevates the film without competing with it. Every cut, transition and beat had to feel intentional, with the audio adding scale and detail to the visual storytelling rather than calling attention to itself.
THE APPROACH
WithFeeling designed sound to picture with a focus on subtle, cinematic detail. Atmospheric pads, designed transitions, textural movement and precise hits that lock to the visual cuts. Mixed clean and confident to sit perfectly underneath the narration and music bed.
THE RESULT
Sound design that elevates the film and lets the visual storytelling shine. Cinematic, considered and locked to picture, the audio carries Microsoft Cloud’s brand confidence without ever pulling focus from the film itself. Sound design for Microsoft Cloud, mixed for picture, designed for impact.
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