SUBARU: ORIGINAL MUSIC + SOUND DESIGN
Subaru UK commissioned the 2023 TVC to celebrate the brand’s adventure-driven heritage. Working with BTV.UK, WithFeeling composed the original music and designed the full sound layer for the film, with both elements crafted to picture from frame one. The result is a confident, cinematic spot that lets the storytelling breathe.
THE CHALLENGE
Score and sound design a TVC that captures Subaru’s spirit without leaning on cliche. The music had to feel honest and modern, with momentum that mirrors the brand’s heritage of confident adventure. Above all, the audio had to lock perfectly to picture and let every beat of the visual storytelling land.
SOUND DESIGN ONLY
THE APPROACH
WithFeeling composed the Subaru original music around warm acoustic textures, melodic motifs and a forward-leaning rhythmic core. As a result, the track feels both grounded and cinematic. The sound design pass added precise environmental detail and impact, with every cut, transition and beat locked to the film. Composed in close partnership with BTV.UK throughout.
ORIGINAL MUSIC ONLY
THE RESULT
An original score and full sound design package that gives the Subaru 2023 TVC its emotional weight. Confident, cinematic and unmistakably Subaru, the audio sits underneath the storytelling and lifts every frame with intention.
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