Sound
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GAME UK
Created with media agency The Specialist Works and creative studio What’s Possible, the work reflected GAME’s expansion beyond games into toys, board games, technology and collectables.
THE CHALLENGE
The sound had to feel upbeat and joyful, capturing GAME’s playful, all-ages spirit and reflecting positively on the brand and its new family-first direction.
THE APPROACH
Our composers worked closely with the campaign team to compose and produce an energetic, feel-good score and sound design tuned to the tone of the films.
THE RESULT
The finished music brings warmth and fun to GAME’s campaign, helping position the brand as a destination for play for the whole family.
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